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FREE 7+ Fashion Business Plan Samples in PDF
For an aspiring fashion entrepreneur, it’s challenging to break out in the fashion industry without a strong grasp of the business. Fashion is more than just designing clothes and runway shows. There are researches within the market to be done, coming up with style ideas for a collection, collecting resources needed to create a garment, and so on. Nowadays, there is a big market in the fashion industry with millions of clothing stores all over the world. Since the fashion market is so vast, it can be intimidating for someone who is trying to make it. To be able to successfully break out in the fashion world, you should have a detailed, efficient fashion business plan .
Fashion Business Plan
7+ fashion business plan samples in pdf, 1. fashion business plan sample, 2. printable fashion business plan, 3. fashion clothing business plan, 4. fashion project business plan, 5. fashion services business plan, 6. fashion foundation business plan, 7. standard fashion business plan, 8. fashion development business plan, what is a fashion business plan, how to create a fashion business plan, do some research, executive summary, company overview, manufacturing plans, distribution plans, financial plan, what are the four types of business plans, how do you pitch a fashion business idea, what are the seven types of fashion markets.
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For every business entrepreneur, whether in the fashion industry or not, a business plan is important every start-up businessman as it details the structure of your business, your target customers, and revenue-generating ideas. For fashion designers, a fashion business plan illustrates not only the marketing part of your business but also your designs and clothing. This will develop your skills in combining creativity and business intelligence.
Market research and competitive analysis are important to determine your target market, consumer problems, competitors. It also helps identify risks and avoid them in business decisions.
Other than research, consult a capitalist expert in the fashion industry for advice on writing a business plan. You can also visit clothing boutiques or online clothing stores to gather data on existing fashion trends and pricing structures and also receive advice from fashion designers.
The executive summary or aptly nicknamed “elevator pitch” is a part of your fashion business plan that summarizes everything into two paragraphs or shorter. The summary should briefly mention your brand, target market, target revenue goals, and timeframe. It should also include your operations plans, and the type of clothing you will create.
Explain your branding style. Describe the clothing type and their marketability. Also, explain how your clothes will meet the needs and tastes of your target market. For example, you’re designing trendy professional clothes for working-class ladies age 25-45. The stylish yet comfortable clothes are versatile enough to wear to work, events, and dates. What differentiates these clothes from other fashion companies is they are made from sustainable fabrics.
Your company overview should include your background as a designer; your skills, past experiences, and education. Also include your business entity, store location, your organizational structure, your resources, and your business partners.
In this section, you must identify in great detail your suppliers and manufacturers who are producing your clothing line. Also, include your production costs.
After laying out your manufacturing plan, explain next your distribution plan . Hire distributors to help you get access to clothing retail stores (whether online or in department stores) or do a runway show where you can showcase your designs and secure orders from fashion retailers. Explain your working relationship with your distributors and your distribution costs.
The last part of your fashion business plan is the financial plan . In this section, mention your expected revenues, expenses (especially your start-up costs), profits, and losses you might possibly encounter as your clothing business develops.
The types of business plans are usually divided into four distinct parts: mini-plans or short plans, presentation plans, what-if plans or contingency plans, and working plans or operational plans.
First, you need to be prepared mentally to do your business pitch . Your pitch should start with a good reason for starting your own fashion line. Next explain your product, your audience, your marketing strategies. Then explain your ways to generate revenue. Explain then your progress and your company’s vision in the coming years.
There are several types of fashion markets but they can be generally categorized into 7 market levels: haute couture, high street, fast fashion, luxury brands, economy, diffusion lines, and bridge brands.
Creating a fashion marketing plan is not an easy task that can be done in a week or so. The whole process takes a long time before you figure out your business plan. From doing research, obtaining resources, designing clothes, and looking for investors, it can be a taxing job. It’s important to seek out help and support from your family, friends, and mentor to guide you along the way. As long as you’re passionate enough about your business, then nothing can stop you from developing your fashion empire.
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Fashion Business Plan Example – Clothes Business Plan
This is an example business plan for a start-up clothes business selling a collection of self-designed bags and will expand the product portfolio to apparel for female motorcyclists – the goal is to establish itself as a well-known brand for motorcycle clothing for fashion-conscious women by combining functionality (protection) and style. The founder is an experienced motorcyclist herself and understands the particular needs of female fellow motorcyclists. She also has conducted a survey of more than 130 women associated with motorcycle clubs/associations. By currently working in sales and merchandising at Ducati Triumph she could gain insight the motorcycle industry. She has worked as an art director for eight years and has leadership experience, though not very much fashion design experience yet. The product (fashionable motorcycle bags and clothing) is supposed to fill a niche in the motorcycle apparel market, which makes the emphasis on fashion also a part of the company's USP in contrast to the usual sports racing/ Americana look that is traditionally produced by competitors. The business plan also provides a brief overview of the market situation, the location (Soho, close to the fashion district) and competition as well as a risk analysis. The business risk will be mitigated by the initially limited product range (i.e. bags). It also gives information regarding potential business partners, the marketing plan, venue organization and financing.
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Free Fashion Design Business Plan Example PDF
How to Start a Fashion Business; Fashion Design Business Plan PDF
Are you considering starting a Fashion Business and are in need of a fashion designer business plan? if yes, you'll find this free book to be extremely helpful.
This is a practical guide that will walk you step by step through all the essentials of starting your business. The book is packed with guides, worksheets and checklists. These strategies are absolutely crucial to your business' success yet are simple and easy to apply.
Don’t Start a New Fashion Business Unless You Watch This Video First!
Checklist for Starting a Business: Essential Ingredients for Success
If you are thinking about going into business, it is imperative that you watch this video first! it will take you by the hand and walk you through each and every phase of starting a business. It features all the essential aspects you must consider BEFORE you start a business. This will allow you to predict problems before they happen and keep you from losing your shirt on dog business ideas. Ignore it at your own peril!
Here’s a Valuable Free Gift for You This is a high quality, full blown business plan template complete with detailed instructions and all related spreadsheets. You can download it to your PC and easily prepare a professional business plan for your business. Click Here! To get your free business plan template
The Single Most Important Ingredient for Business Success
The first and most important thing you need to acquire in order to succeed in a small business is... knowledge.
Sounds exaggerated? Listen to this...
According to research conducted by Dun & Bradstreet, 90% of all small business failures can be traced to poor management resulting from lack of knowledge.
This is backed up by my own personal observations. In my 31 years as a business coach and consultant to small businesses, I've seen practically dozens of small business owners go under and lose their businesses -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work.
Conclusion: if you are really serious about succeeding in a business... If you want to avoid the common traps and mistakes... it is absolutely imperative that you acquire the right knowledge.
"Why Invent Mediocrity, When You Can Copy Genius?"
That's an excellent quote I picked up from a fellow business owner a few years back. What this means is that you should see what is working and try to duplicate it. Why go through all the trouble of inventing something new, that you don't even know will ever work, when you can easily learn from and duplicate something that has been a proven success?
[ Note: One of the BIGGEST mistakes almost all new businesses make is that they WASTE tons of valuable time, energy and money on trying to create something "new", that has never been tested or proven... only to find out later that it was a total loss. Don't make the same mistake! ]
Hi! My name is Meir. I'm the founder and president of BizMove.com, a successful Internet based information business. I'm also the author of numerous books, mostly in the area of small business management.
I've been involved in small business for the past 31 years of my life, as a business coach, manager of a Fashion firm, a seminar leader and as the owner of five successful businesses.
During my career as a business coach and consultant I've helped dozens of business owners start their businesses, market, expand, get out of troubles, sell their businesses and do practically every other small business activity you can think of. You see, I have been there .... done it ... and bought the Small Business t-shirt! -- This free book contains techniques and strategies I've learned during my 31 year small business career.
Here's what you'll discover in the 'How to Start a Fashion Business Plan' PDF book:
Click here! to download your Fashion design business plan PDF for free
Management Skills Video: How to Become a Great Manager and Leader
Learn how to improve your leadership skills and become a better manager and leader. Here's how to be the boss people want to give 200 percent for. In the following video you'll discover 120 powerful tips and strategies to motivate and inspire your people to bring out the best in them.
For more insightful videos visit our Small Business and Management Skills YouTube Chanel .
Success Tip: Setting Goals
Good management is the key to success and good management starts with setting goals. Set goals for yourself for the accomplishment of the many tasks necessary in starting and managing your business successfully. Be specific. Write down the goals in measurable terms of performance. Break major goals down into sub-goals, showing what you expect to achieve in the next two to three months, the next six months, the next year, and the next five years. Beside each goal and sub-goal place a specific date showing when it is to be achieved.
Plan the action you must take to attain the goals. While the effort required to reach each sub-goal should be great enough to challenge you, it should not be so great or unreasonable as to discourage you. Do not plan to reach too many goals all at one time.
Establish priorities. Plan in advance how to measure results so you can know exactly how well you are doing. This is what is meant by "measurable" goals. If you can’t keep score as you go along you are likely to lose motivation. Re-work your plan of action to allow for obstacles which may stand in your way. Try to foresee obstacles and plan ways to avert or minimize them.
Here're other free books in the "how to start a business" series that may interest you:
Here's a Sample 'Executive Summary' for a Fashion Business plan :
Overview [Company Name] is an upscale casual women's clothing boutique that will open this year. [Company Name] defines the boutique and its essence of inclusion. [Company Name]'s clothing selections and exclusive personal style services, which include a detailed Style Assessment, will ensure that all customers are well dressed. [Company Name] is a woman-owned business with future plans for incorporation in the State of New York. Clothing for stylish women [Company Name] will carry Ready-to-Wear (RTW) designer and casual/contemporary apparel & accessories for women. In addition to the fabulous clothing lines and selections, [Company Name] will feature other choice selections by American and European designers. [Company Name] customer is a busy professional woman who lives in Long Island with a household income over $ 90,000. She enjoys the boutique fashions and wants a place where she can go to get services that meet her busy lifestyle and needs. She also enjoys that when frequenting neighboring eatery and bar establishments in the same vicinity for business or for pleasure she can rest assured that she can pick up that perfect fashion piece for an event or meeting at the last minute that will tie her whole look together. Unique & innovative [Company Name] will provide services such as Style Assessments, personal shopping and special ordering to customers during store hours and by personal appointments. [Name], who is trained within the image industry, will be available to customers on a daily basis. [Company Name]'s innovative Style Assessments and educational emphasis in helping women develop their personal styles will enhance the Company's reputation as a truly unique boutique in Long Island. [Name] wants to emphasize what is lost in today's market when it comes to quality customer service and will also branch out into planning fashion and skin care for events and parties. Ms. Jones' vision is to tailor the look of the store to give the customer the feeling of walking into her very own luxury walk-in closet. Getting the word out [Company Name] will generate awareness and sales by utilizing PR tactics and the referral networks of personal stylists. Additionally, [Company Name] will meet customers in the storefront's location, focusing on how women approach shopping by obtaining mentions and reviews in the top fashion publications, travel guides and local papers. [Name], the owner of [Company Name], will personally meet with adjacent business owners and managers in order to cross-market businesses in Rockville Centre and beyond. Management With many years of experience in marketing and retail, owner [Name] has gathered the expertise to complement and grow the business. She has been known for her fashion styling expertise and currently freelances her craft with clientele across the country that come to her for her advice and expertise. Her advisory team holds expertise in retail accounting, retail merchandising, legal contracts and fashion and design. A detailed project plan has been created and all tasks will be scheduled.
- To turn inventory five times and generate high dollar amounts in sales per square foot
- To maintain profit margins at or over 15-20% through close attention to expenses and cost of goods sold
- To drive awareness and build sales through mentions in both local print and the city's top fashion magazines
- To provide women with a boutique that offers a comfortable and approachable environment
- To showcase quality, well-constructed fashions from prominent and cutting-edge designers
- To offer a variety of beautiful casual and high-end fashion accessories
- To help women learn what clothing and styles go best with their unique personalities
- To generate buzz and sales through top-notch exclusive services
1.3 Keys to Success
- Having a good location in a high-traffic area
- Quality product and good relationships with vendors
- Outstanding customer service
[Company Name] is an upscale women's clothing boutique that intends to open in Long Island, New York. [Company Name] is not just a name; this defines the boutique and its essence of inclusion. [Company Name] will carry beautiful designer labels for women, such as major labels to the more obscure and luxurious handbags. [Company Name]'s clothing selections and exclusive personal style services, which include a detailed Style Assessment that features nine different style personalities, will ensure that [Company Name]'s customers are always well dressed.
2.1 Company Ownership
[Company Name] has been established as a Sole Proprietorship due to the ease of formation, and simplicity of the structure and tax record keeping. In the future, [Company Name] will look at forming an S Corporation when another location is opened.
2.2 Start-up Summary
This business plan will be used for three purposes:
- To map out all the necessary components to create a successful and well-run boutique
- To provide management with a blueprint to follow
- To secure financing through private institutions and investors
The Start-up Table which follows details the Start-up Requirements, including Start-up Inventory and Long-term Assets in the form of Fixtures and POS Equipment. Start-up Funding will consist largely of investment and a long-term loan from a small business lender. The Start-up Period for this plan runs from May through December of 2011.
3.0 products and services.
[Company Name] will carry Ready-to-Wear (RTW) designer diffusion lines and casual/contemporary apparel & accessories for women. [Company Name] will carry main RTW lines along with various independent American & European labels. [Company Name] will also carry designer fashion accessories such as handbags, scarves and wardrobe accessories such as Tosca Delicate, sachets, lint brushes and, in the future, various [Company Name] branded items.
- Wardrobe Accessories:
- Lint Brushes
- Fashion Accessories:
- Local designer jewelry
- Belts, Scarves, Gloves, Hats
[Name] wants [Company Name] to feel like the customer is walking into her very own luxurious walk-in closet. Any customer can walk in with confidence knowing that Leni or her assistant stylist will be there to meet all of her needs from styling to make-up to accessories. Word will get around Long Island very quickly about [Company Name].
How to Generate Business Sales Leads Through Referrals
To get more and better business leads network with those clients you already have a relationship with. (Note: some professions are prohibited from making gifts for referrals.)
1. Create a referral form.
A fill-in-the-blank referral form that is distributed quarterly to the names on your database is guaranteed to land leads. To help customers zero in on appropriate prospects, ask questions that relate to your nitch:"Whom do you know who's retiring in five years? Who just bought a new home? Who's launched a business?" Send a thank you note to everyone who sends you a referral. If you win a large account, send them a basket of flowers, bottle of wine or a magazine subscription.
2. Host a salon.
A salon is a business mixer for the sole purpose of garnering new business. Invite your best clients and ask each of them to bring a friend along. Because it is not easy for customers to think up prospects names when they don't know your market, send a list of the type of client you are trying to target along with the invitation.
3. Ask during delivery.
No matter what you sell, your clients are most likely to be enthusiastic at the point of delivery. (Weylman) This is an excellent time to leverage yourself. In fact, ask for referrals at any point in the sale.
4. Offer incentives.
Rewards for referrals that turn into business can range from free estimates, samples, consultations, coaching sessions to a discount on future purchases, etc. Just be careful to not give more than the referral is worth.
5. Sponsor a contest.
Enter everyone who sends a referral that coughs up a lead in a drawing. Make the prize substantial. "Make giving referrals fun," says Robert Middleton. Examples might range from a meal at an elegant inn to a mini-vacation or such.
6. Give leads in return.
This is one of the best ways to get referrals. But be absolutely sure that the referrals you give are competent and reliable. Remember your reputation is on the line. You don't want good intentions to jeopardize your relationship with your existing clients.
7. Pump prospects who've passed up your services.
Most potential client/customers feel bad when they have to turn your business down, so why not make them feel better by requesting leads. They do not see this as a burden. Just be sure to acknowledge them when the referrals come in and especially when they become a customer.
8. Swap leads with rivals.
If geography or time restricts your ability to service all your potential clients, simply pass along jobs you can't handle to other businesses and ask them to do the same. Giving these referrals scores you points with potential clients who may come back to you some day.
9. Cultivate reciprocal referrals from non-competitors.
Find out who is compiling a database of related business and ask to be included. The opportunities occur in businesses which are somewhat collateral to your own.
10. Tap suppliers.
Constantly remind vendors of your need for referrals. Send out a letter or brochure which says, "When my business grows, your business grows." Likely, reason you don't get more referrals is because you don't ask. So, ASK!
Copyright © by Bizmove Free Business Guides. All rights reserved.
3+ SAMPLE Fashion Business Plan in PDF | MS Word
Fashion business plan | ms word, 3+ sample fashion business plan, what is a fashion business plan, tips on fashion business plan, benefits of a fashion business plan, how to make a fashion business plan, can i have a one-page fashion business plan, is a fashion business plan necessary, where can i see a fashion business plan example.
Fashion Business Plan Template
Fashion Entrepreneurship Retail Business Planning
Fashion Services Business Plan
Fashion Entrepreneur Business Plan
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Download fashion designer business plan in nigeria.
Are you looking to download a fashion designer business plan or a “tailoring business plan in Nigeria pdf”?
Download this business plan template for your fashion house in Nigeria to secure a loan for NIRSAL, BOA, BOI, grant or make future forecast figures.
Fashion designing is a fast-rising industry in Nigeria. If you have acquired some level of education, skill or training in sewing, knitting, and embroidery, then you should consider starting your own fashion house.
According to a survey conducted by the Nigeria Fashion Council in 2007, Nigeria has had an annual growth rate of 20 per cent since 1988. The fashion industry in Nigeria is well developed with various sub-sectors present, including textile, manufacturing and exporting. It has developed from traditional dress materials such as straw and rattan. The industry also provides employment opportunities for women and youths. Fashion in Nigeria is an important industry and makes a significant contribution to the economy of the country. The Nigerian fashion industry includes designing, producing, selling, importing and exporting clothes and accessories. Today there is huge demand for Nigerian fashion as it has become a trendy way of living and dressing up.the fashion industry in nigeria is a growing business, there are many new trends and fashion products being added to the market every day. there are several ways you can make money by selling your clothing and accessories online if you have a blog or other online presence.
Starting a fashion design business in Nigeria involves a process that is both exciting and challenging. The creative side of this industry may appear simple, however, the business world is complex and fraught with varying types of challenges to be faced. The ongoing financial crisis has impacted the fashion market in Nigeria leading many designers to face financial insecurity. Also, many people looking for simple tasks would not want to invest the time needed to actually get their company up and running smoothly
The Fashion House business plan will have these chapters:
- Executive summary
- Fashion House Business Description
- Objective and Goals
- Mission and Vision Statement
- Material and Equipment
- Competitor analysis
- Market Strategy
- Market trends
- Our target market for fashion design in Nigeria
- Our competitive advantage
- Sales and marketing strategy
- Sales forecast for fashion design in Nigeria
- Payment options
- Feasibility studies for fashion business plan
- Financial analysis for hotel business plan
- Sources of startup capital for hotel business plan
Preview of Tailoring business plan in Nigeria pdf
1.0 Executive Summary Heekmerh’s Couturier is fashion design and training organization targeted at men and women in Nigeria and every other country. We design fabrics and sew exceptional styles. Our aim is to make our costumers look elegant at occasions they wear our outfits to. We offer Ready to Wear (RTW) and fashionable accessories and outfits for men and women. Premium and luxurious bags, shoes, dresses, wristwatches and other branded wears are our forte. Our products and services stand out because:
Our styles are distinctive to every customer Our fabric designs are beautiful and of good quality Our customer service is incomparable Our training and fashion services are digitalized Our delivery services are seamless Heekmerh’s Couturier’s was established to meet the needs and demands for: Bespoke styles that speak modern fashion trends Structured fashion design school in my environ African prints, materials and styles (Ankara, Adire etc) in international markets
My love for fashion, African attires and looking stylish started off as a child. However, over the years, this love has become a passion. The available opportunity in my environment has further encouraged me to start a fashion design suite and training classes. I am resilient about this and I look forward to creating job opportunities for others.
READ – DOWNLOAD GOAT FARMING BUSINESS PLAN
2.0 Objectives of Heekmerh’s Couturier A steady increase in sales in the first year of operation Build a clientele that is satisfied with our products and services To get 80% referral from our existing client as a result of the satisfaction they get from our product and services To offer great and affordable product and services
2.1 Goals of Heekmerh’s Couturier To be a centralized fashion house for men, women and children in South-West Nigeria
To have over 700 independent fashion stylists from our training program Vision for Heekmerh’s Couturier To offer outstanding fashion designs and items at affordable prices
2.2 The mission Statement for Heekmerh’s Couturier To always surpass our customers’ expectations with our products, services and warm customer relationship.
2.3 Our Management Team Jamiu Hikmah (CEO) has over 12 years of experience in fabric sampling, picking, tailoring and managing a fashion store’s outlook. Her experience has given her leverage in the retail industry, especially dealing with the everyday customer. She will be in charge of managing and developing the business as well as providing strategies suitable for the business.
Hauwa Lawal has about 6 years of experience in the women fashion industry. She has worked as a sales executive and manager for most of it. Her multifaceted experience with customers and within the industry sector is a plus for the business. Adeola Adelaru has over 7 years of experience in the women fashion industry. Having worked as a consultant for 3 years, Adeola is vast in business strategies and operations management. She would be in charge of our store outlook, operations etc.
Bimpe Onakoya has worked as a financial consultant for more than 8 years. She is a lord in finance and marketing. She would oversee our finances as well as our financial milestones.
2.4 Heekmerh’s Couturier strengths include:
Mass production Vast industrial experience laced with efficiency and integrity Knowledgeable staff, especially in marketing, operations and promotions
READ – DOWNLOAD THE POULTRY BUSINESS PLAN
3.0 My Management Experience:
We are skilled in sewing and accurate measuring. Our 25 years in business have helped sharpen this skill greatly. We have won our customer’s loyalty and trust because we create a loving business relationship with them while meeting their fashion needs. My experiences as a manager have helped me build a team who has worked with me for 7 years and are willing to build the business to great heights. As the CEO of the company, I ensure every aspect of the business runs seamlessly every day.
3.1. Materials for Fashion Business in Nigeria;
To start a fashion business, there are rudiments that are must-haves including a fashion designer business plan. They include Scissors, measuring tape, threads, fabrics, sewing machine, iron etc. Over time, one can consider having an embroidery machine, cutting table, shirt buttonhole machine and other sophisticated equipment that would make fabric sewing easier.
3.2. Competitor Analysis: Our survey shows that our customers patronize us because:
Our fashion style is exclusive They need a new look they believe only we can provide Our customer service is friendly and warm They can access our services from internet-enabled devices – training and fashion items We offer home delivery services
However, our two strong advantages are:
Our unique styles, fabric and design Our seamless and prompt delivery
Fashion is a business, and in order to scale it and grow, you need three things: an amazing product or service, strong brand recognition and repeat customers. In order for me to be able to scale my fashion business, I would have to focus on branding my brand and creating new designs that will make me stand out from competitors.
To build a successful business, you need to scale your operations. It’s important to think about how to promote your brand and improve your digital presence so that you can grow an audience. Create a design portfolio on Behance or Dribbble, create social profiles on Facebook, Instagram and LinkedIn, and join industry associations. Stay up-to-date with industry news so you can be ready to address what customers are asking for in a timely fashion
Now that you have read this tailoring business plan in Nigeria pdf, you can get the complete fashion designer business plan version with the financials below.
How To Download The Fashion Design Business Plan Template PDF and Doc (with 3 years’ financial analysis)
Above is a part of the fashion designer business plan template in Nigerian. In case you need the complete business plan, follow the procedures to download it.
Pay the sum of N5000 ( Five thousand naira only) to the account detail below: Bank: GTBank Name: Oyewole Abidemi (I am putting my name and not our company account so you know we are real people and you can trust us) Ac/No: 0238933625 Type: Saving
Thereafter, send us your email address through text message to +234 701 754 2853 . The text must contain the title of the business plan you want and also your email address. Immediately after the confirmation of your payment, we will send the tailoring business plan in Nigeria pdf to your email address where you can easily download it.
Dr. Abi Demi is a skilled technical writer and author with specialties in the martech and fintech space. Featured on Tekedia, Coin Review, Business Insider, Fintechna, Cryptocoin.news, Date 360 and several other sterling online publications, Demi is an astute technical writer that specializes in finance, marketing and technology - with over 500 published pieces across the internet ecosystem. Contact Abi Demi - [email protected]
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